Self Care, Shadow Work, and Starting Up on the Side with Amanda Goetz

You're supposed to be satisfied once you've "made it"... But what if you're not? What if you "check all the boxes" but find yourself craving a new adventure? What if you'd rather go build something new? What do you do when you have a crazy idea that you just can't let go of? How do you chase a dream when it the world wants you to settle for safety? And how do you balance your aspirations with your obligations?

Episode notes

Amanda Goetz is the founder of House of Wise, a luxury CBD brand for women. She's also the part-time Chief Marketing Officer for Teal. And she has a popular account with a very engaged following on Twitter. On top of all that, Amanda is a single mom with three young kids.

In this episode we discuss:

How Amanda launched House of Wise while she was still VP of Marketing at The Knot Worldwide
Building something new versus managing what you've already built
"You have more options than you realize"
The importance of empathy when raising capital from investors for a start-up while still working a full-time job
The mission behind House of Wise and how it's creating new paths for women to build wealth
Overcoming stigmas around self-care, CBD, and affiliate marketing
Why it's important to build a business in a space that you care deeply about
Amanda's journey from not using cannabis to starting her own CBD brand
Why Amanda started a business at a time when most people would be looking for financial stability and job security
Amanda's "shadow work" that led her to freedom and rediscovering her true self
Making space in your life and to follow your intuition and explore new ideas
How "childhood trauma" shapes our adult decisions
How Amanda landed a "fractional executive" role at Teal
The benefits of building a personal brand
How Amanda changed her mind about who can succeed on Twitter

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